K Patrice Williams JD

Global Brand Strategist, Author, CEO

Leader, Business Connector, Dynamic Speaker and Entrepreneur with a B.A. in Marketing, Economics and a Law Degree. Founder of 123 Target Marketing, and BrandGOV a firm that specializes in Brand Strategy, Advertising, Outreach Campaigns, Web and Mobile Development for Businesses, Agencies and Organizations.

  • Patrice@123targetmarketing.com
  • 707-557-7007
  • www.123targetmarketing.com
  • www.brandGOV.com
  • Seize Opportunities with Fearless Ambition
  • Being the mother of a dynamic, funny, wise 11 year old

PROFESSIONAL EXPERIENCE

  • Chief Brand Strategist2007 to Present

    123 Target Marketing DBA BrandGOV

    Agency offering brand strategy, targeted outreach campaigns, messaging & copy writing, social media marketing, search engine optimization, event promotions, graphic design, mobile applications and website development to small businesses, nonprofit organizations, and government entities.

  • ADJUNCT PROFESSOR – MARKETING & BRANDING2011 to 2012

    Napa Valley College

    Conducted lectures to college students developing careers in Entreprenuership, Marketing and Branding. Designed and presented a 14 week marketing course for modern marketing principles and practices, including market analysis, research and statistics, analytics, branding, messaging, positioning, advertising, public relations, social media campaigns, search engine optimization, strategies and tactics.

  • DIRECTOR OF MARKETING2002 to 2009

    WH Holdings LLC

    Developed traditional, online marketing plans and strategies for apartment communities to keep vacancy rates below 5%. Oversaw online media outreach through social media to increase brand awareness and enhance rentals.

  • MANAGER1996 to 2002

    DoubleClick (Google)

    Contributed to the Fast Growth of this Internet Advertising Firm as Employee Number 22 (Sold in 2008 for $3.1B)

  • TEAM LEADER - BUSINESS DEVELOPMENT1993 to 1996

    IBM

    Lead a team of product managers to drive product reputation, purchase of the ThinkPad laptop line for a Fortune 500 Global Leader and Provider of computer hardware and networking equiqment. Collaborated with internal stakeholders, service providers and external agencies to define and execute a product marketing strategy/plan.

EDUCATION

  • Juris Doctorate, Business Concentration

    San Francisco Law School

  • Bachelor of Arts, Economics, Marketing Concentration

    Sonoma State University

  • Bachelor of Arts, Marketing

    Howard University

AFFILIATIONS & BOARD EXPERIENCE

  • Rotary International - Member

  • San Francisco Bar Association - Member

  • Solano Sunset Rotary – Executive Board – Speaker Chair2012

  • Solano Black Chamber of Commerce – Executive Board2009-2012

HONORS AND AWARDS

  • Spirit of Solano Award Recipient2012

    WestAmerica Bank, Solano Economic Development Council, Solano Black Chamber of Commerce

  • Certificate of Special Congressional Recognition2012

    U.S. Congress

  • Certificate of Recognition2012

    California State Assembly

Brand Strategy

  • Marketing Strategy

  • Messaging

  • Positioning

  • Copy Writing

  • Competitive Analyis

Presentation

  • Topic Expertise

  • Copyrighted Material

  • Presentation Visuals

  • Engagement

Online Marketing

  • Online Advertising

  • Social Media Campaigns

  • Seach Engine Optimization

  • Keyword Strategies

Evolution of a Global Brand Strategist

Contact info

  • PO Box 544
  • Benicia, CA 94510
  • (707) 557-7007
  • Email: Patrice@123targetmarketing.com

Let's keep in touch